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Writing a cover letter for jobs

When it comes to applying for jobs, a cover letter is one of the most important tools at your disposal. In fact, seven out of ten employers say that they will automatically discard a CV if it doesn't come accompanied by a cover letter. And as it's the only document besides your CV that the employer is likely to see before deciding whether to interview or not, a good cover letter can go a long way.

Here are some tips to help you write a cover letter that will impress employers...

  • Gone are the days when "Please find my CV attached" would suffice. Your cover letter has to say something substantial - although don't make the mistake of thinking that it has to be substantial in length. Keep it punchy and to the point, and cut out any clichés or filler information.
  • Dive straight in. Your first sentence is the most important part of the whole cover letter, as it's the one that gets the most attention. Don't waste it with a dull: "I saw this position advertised..." Use the opportunity to sum up who your are professionally and why you would be perfect for the role. For example: "I am an advertising sales manager with over three years' experience in B2B accounts."
  • Be confident but not arrogant - you have to win the employer over and make them want to meet you at interview.
  • Always, always proofread at least three times before sending. If possible, ask a friend to check it for you.

 

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