Writing a cover letter for fashion work experience placements

If you're interested in the fashion industry, it will probably come as no surprise to you to learn that fashion work experience placements are extremely competitive. A good cover letter can really set your application apart and improve your chances of landing a placement.

What is a cover letter?

Your cover letter is a document that complements your CV; sums up your most relevant and impressive achievements, qualifications and experience; and provides the necessary practical information. It is considered essential if you are posting or emailing off your CV. And no, "Please find my CV attached" does not constitute a good cover letter!

What should I include on the cover letter?

When applying for fashion work experience placements, or asking about the possibility of setting one up, you should include the following:

  • Who you are in terms of your profession and education
  • What you are looking for in a work experience placement
  • Why you want to work in fashion
  • Why you want a placement at this company in particular
  • What you can offer the company
  • If you have any relevant experience
  • Your skills and strengths
  • Practical details about the placement, including the length of time and the starting date you would like

What makes a good cover letter?

A good cover letter should be specific to every company you apply for. It should be punchy, attention grabbing and to the point. A good cover letter does not waffle, use clichés or include filler information. It should have a confident but polite tone.


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